Guy Lundy


Guy Lundy is a Principal in the Johannesburg office of global executive search firm Odgers Berndtson and a Director on the Boards of several organisations.

Until recently Guy was the CEO of Accelerate Cape Town, a business think-tank and stakeholder grouping representing 50 of the biggest companies in South Africa.

He has 15 years of experience in management consulting, including having run his own international consultancy.

He has also worked for international firms such as Ernst & Young, Oracle, the London Stock Exchange and Dimension Data, during several years of living on four continents.

Guy completed his Bachelor of Commerce (Honours) in Economics at the University of Cape Town and his Masters in Futures Studies at Stellenbosch University.

Guy Lundy is a well-known keynote speaker, focusing on the future of business in Africa, and the author of two books about South Africa and its future.

In 2009 Guy was listed as one of the ‘Top 100 Thinkers in South Africa’ by the Business Day newspaper.


Africa’s history is a long and fascinating one, but its future is shaping up to be even more interesting. During the ten years in which The Economist magazine moved from a cover story entitled “Africa: The hopeless continent” in 2001 to one entitled “Africa Rising” in 2011, interest in the last frontier of global business opportunities has skyrocketed.

Uncertainty about the future of the continent still abounds and the complexity of such a vast area consisting of 54 countries is not easy to digest.

Through his behind the scenes knowledge of the continent and his ongoing contact with leading figures, Guy Lundy-Futurist Financial Facilitator is able to present an idea of what opportunities exist, where they can be found, and how to avoid the risks that can trip you up.

Guy Lundy takes a look at what is happening in the world, on the continent of Africa and in South Africa and considers how the major trends affecting us at each of these levels can impact your business in the short, medium and long term.

Threats and opportunities can both be turned into business prospects.

Guy Lundy – Futurist Financial helps his audience see how innovations develop and how the continuous reinvention of the global system can provide your business with the chance to go from strength to strength over the next 5-10 years.

Globalisation is a reality and companies all over the world are increasingly considering emerging markets as their primary source of new business.

New entrants from abroad will eventually challenge companies operating only in the local market.

With stellar economic growth taking place across Africa, therefore, South African companies are increasingly considering expanding their operations to other countries.

However, a bold move into unknown territory can put great strain on the local operation and introduces many unforeseen risks.

In Going Global, Guy Lundy builds on research that he has conducted into lessons learnt by 15 leading South African companies that have developed a multinational presence and offers valuable insight into how best to approach the process of international expansion.

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